Top story · Local · 09:53
The Art and Business of Custom Apparel Printing
When I first started ordering custom t-shirts for a small music festival back in 2012, I thought it was simple: pick a design, pick a color, and wait for the box to arrive. That first order taught me how much actually goes into custom apparel printing. The print shop we used was a one-man operation in a cramped garage, and the owner walked me through every step " from picking the right shirt blank to understanding why my four-color design would cost more than a two-color one